Selling Real Estate - The MLS
The Multiple Listing Service (MLS) is the primary database that is used by Ocean City real estate agents to research property information when assisting their clients. Information on all properties that are listed for sale by real estate agents in the Ocean City area can be found in the Multiple Listing Service. When a real estate agent is working with a Buyer client they will use the MLS to find properties that match their client's specifications and schedule appointments to view them. Once a property is listed in the MLS a cooperation agreement is created that offers compensation to the Buyer's agent per the terms of the property's listing agreement.
The MLS is also the primary data feed for listing information on a majority of public real estate websites such as Zillow, Trulia, Realtor.com and others. An agent will input the listing information (details, descriptions, photos, virtual tours, etc.) into the Multiple Listing Service and it will then get "syndicated" to all of these other websites automatically. Any changes or updates to the listing in the MLS will automatically get pushed to the respective listing elsewhere. Some sites do a better job of showcasing and updating your listing than others and you and/or your Ocean City Realtor have control over where it is displayed.
Any agent you hire in the Ocean City area is going to list your property in the Multiple Listing Service, however how agents go about this process varies greatly. This is a crucial step in the overall marketing process of your property that gets taken for granted by a majority of Ocean City real estate agents. Most agents haphazardly input the listing into the MLS with bits and pieces of information at a time. First they will add the listing details with no description or photos. Then they may add a half-hearted description coupled with some photos taken on their iPhone. This is a huge missed opportunity...